On Valentine’s Day is celebrated love in all its forms.This is the spirit that inspired the design and production of this interactive kinetic installation in the heart of the Big Apple. 3D props swayed sinuously, transforming the shop window in a live and evolving environment. The interaction was made by simply touching the window, an experience that allowed the user to turn on the lighting system and create an explosion of colors in the LED wall.

  • Client: Luxottica S.p.A
  • Date: 2017
  • Category: interactive kinetic installation
  • Credtis: Arte Vetrina Project for art direction and project management, GiPrint for 3D props. Giulio Pernice for creative coding