Herno’s presence at Milan Fashion Week was a testament to their dedication to both innovation and sustainability. The brand’s latest collection, crafted with a commitment to minimizing environmental impact, was showcased within an immersive and ethereal environment. A key element of this space was a sophisticated projection system, specifically engineered to provide optimized illumination of the collection’s exquisite pieces.
Beyond mere lighting, the system was designed to project brand values and narratives onto an unconventional surface, transforming it into a dynamic canvas. This innovative approach created a truly memorable experience, effectively communicating Herno’s commitment to cutting-edge technology and responsible fashion in a visually striking and impactful manner.
Client Herno
Date 2020
Credits Project management and production: Anomalia Studio, Shooting and editing video: So What Pictures
